SUGARFIX

Client:  Sugar Fix is a new chain of stores selling high quality confectionery.

Project brief:  Create a unique concept, market positioning, interior design and branding, with a wide market appeal, particularly to young adults.

Project outcome:  The first stores recently opened are trading well above the client's expectations. The Warringah Mall store has received the National Retailer's Association's Best Store Design award.

Client’s comments:  "Judging from the overwhelming response, the design has clearly hit a cord with sweets lovers. The look, feel, music, displays and merchandising concepts work as a whole to support the total customer experience."