Anna design

Client:  Anna design is a new concept store for jewellery designer Anna Hookway.

Project brief:  Create a store that would enable Anna to show off her unique creations to their best advantage.  Create a new and exciting brand for Anna design, to support and reinforce the total customer experience.

Project outcome:  This was achieved by producing a design that is telling stories, and the unique look and feel that reinforces Anna's personal qualities - creative, eclectic, interesting and exotic at the same time.  Since its opening day, the new concept store has become the talk of the town, producing a 100%+ sales increase compared with the old store.