MAKING LIFE EASY

Client:  Making Life Easy is a new chain of mobility and independent living superstores.

Project brief:  Design a totally new concept and retail format for product that is traditionally hard to display and sell. Create an environment for disabled and elderly customers and their families where they would feel welcome, comfortable and proud.

Project outcome:  The new brand and store have been successfully launched in Melbourne. The concept is receiving a fantastic feedback from customers and the industry.

Client’s comments:  "This store works so well. I especially enjoy meeting happy customers every time I visit the store, who have never before experienced anything like it in their lives. We now have a model and a system for future business growth."